Legaltech trade show tips

Legaltech is the most important legal tech trade show of the year.  It is the number 1 resource for law firms and professionals to get the latest information for law practice management. The next show is scheduled for February 2-4 2016 in New York City. If you plan on attending, this post is meant to give you a few tips to get the most out of the conference. These are tips coming from Legal tech marketers on having a great experience at Legaltech this year.

1. Get started early

Get in touch with your contacts before you get to the conference. Make appointments now so that you will have an agenda of people to meet with when you arrive.

2. Start updating your social media feeds

Social media can be a powerful way to make connections with those that you know and those that you don’t yet know. When it comes to big events like this, it is inevitable that those within your industry will be abuzz with information leading up to the show. Use this as an opportunity to bring attention to your legal business and yourself.

3. Attend editors’ and bloggers’ breakfast

These are free events so there is nothing to lose. It will also give you the chance to be exposed to thought leaders in the industry as well as learn about what is coming next. You will get access to dynamic editorial and leadership teams, as well as entrepreneurs working in your industry.

4. Write about your experience

You can write anything from a blog post on your company site to a series of tweets. What is important is sharing your experience. This will not only give you the chance to attract an audience of curious colleagues, but this will also give you another chance to bring attention to your own practice or firm.

Article via LegalTechNews, 14 January 2016

Photo: Tech cocktail conference crowd by Frank Gruber [Creative Commons Attribution-NonCommercial-NoDerivs]

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